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Goals and Objectives

Auburn Hills City Council

2019 Strategic Goals & Objectives

I. Focus relentlessly on fiscal and operational sustainability

  • Maintain long-term unrestricted general fund balance of expenditures no less than 25% 
  • Continue to evaluate need for future millage election based on financial performance
  • Implement system of employee recognition and incentives, funded in annual budget; explore changes in workplace culture to meet today’s norms
  • Continue to monitor and seek out new revenue streams, acting upon opportunities as they become available 
  • Continue to explore shared services with other entities, toward enhancing efficiency and sustainability while not compromising service quality
  • Address additional funding for legacy costs

II. Deliver outstanding city services

  • Maintain citywide PASER standard for roads 
  • Seek tech improvements generally, including 
  • new app(s) for stronger community engagement
  • information kiosks in various city locations
  • Identify new opportunities for city council & staff to engage citizens
  • Respond to generational & cultural needs
  • Connect kids to mentors – job skills (engage Teen Council)
  • Opportunity for growth: 21-50 year olds (incl. our corporate community)
  • Establish a Student Government Day
  • Maintain a talented, customer-focused workforce
  • Create internships in other city departments
  • Increase police presence in neighborhoods
  • Create a police youth academy
  • Advocate for improved educational opportunities for students in Auburn Hills 

III. Drive strategic community development

  • Create and implement a marketing strategy & incentive package for redevelopment of the Palace site (e.g., tech, R&D, corporate HQ) via abatements, discounted fees, special authorizations, expedited approvals
  • Continue downtown development & expansion
  • Encourage vertical development to 4 stories
  • Incentivize creation of entertainment district
  • Utilize Brownfield Redevelopment Authority to facilitate cleanup & development, e.g., Mulligan’s Golf Dome
  • Further develop M-24/Opdyke Road Corridor
  • Implement plan for Country Kitchen site, including effort to increase water flow in river corridor
  • Implement Mound Steel & Superior Concrete plan
  • Execute property purchases for redevelopment 
  • Implement rental housing inspection ordinance
  • Improve Hawk Woods

IV. Continue to grow a vibrant, sustainable & connected community

  • Enhance community engagement via communications, e.g., construction, developments, events
  • Make pathway connections in undeveloped areas, where desired by residents
  • Invest in NW section of the city
  • Increase corporate engagement
  • Connect with school-age children
  • Keep Auburn Hills friendly for all ages